Heard on air
Give EL AL a familiar voice in the community through scheduled commercials and host-read messages on 107.1 FM and 99.9 HD4.
A SIGNATURE ANNUAL PARTNERSHIP / 2027
EL AL × Israeli Radio Miami
107.1 FM · 99.9 HD4
The People Who Connect Us
A signature annual partnership that brings EL AL’s people, stories, and connection to Israel into everyday community life.
Explore the 2027 vision ↗Developed by Gila Joy
Simon Newton SmithSenior VP of Americas, EL ALMiryam GreeneRegional Marketing Director, The Americas, EL AL
01 / A SHARED VISION
Your travelers’ connection to Israel continues long after they leave the airport. This partnership gives EL AL a recurring place in the community’s daily conversations.
Israeli Radio Miami (107.1 FM · 99.9 HD4) can support your local visibility through a consistent annual media presence and meaningful programming for Israelis and American Jews in South Florida.
“How do we get a little bit deeper and closer to the community?”Simon Newton Smith · Our September 28 conversation
A connection to Israel that lives beyond the journeyPresent Voices of Impact as a weekly prime-time series, share the real stories of your Miami team, and connect your year-round media presence with selected community initiatives.
02 / THE COMMUNITY PLATFORM
Reach a community with a direct cultural connection to Israel through Israeli Radio Miami’s established broadcast platform: 107.1 FM · 99.9 HD4.
Station-reported listener-base estimate
Station management’s estimate, not an independently audited audience count or a measure of campaign reach.
Broadcast frequencies and audience focus: Israeli Radio Miami (107.1 FM · 99.9 HD4). Screen locations and digital audience metrics will inform the final scope.
03 / CONSISTENT VISIBILITY
Keep EL AL visible across the places where your travelers and their families listen, shop, and connect, with a coordinated annual media plan.
Give EL AL a familiar voice in the community through scheduled commercials and host-read messages on 107.1 FM and 99.9 HD4.
Display EL AL’s brand in participating restaurants and businesses from Boca Raton to Hollywood, including North Miami, while customers hear the station.
Bring EL AL’s local stories into social feeds through coordinated social posts, alongside the station’s nationwide streaming access.
Connect EL AL with influential voices and organizations making a difference through presenting-sponsor recognition and community programming.
One annual plan, with room for timely campaigns.
Approved EL AL creative can support seasonal travel priorities alongside the partnership’s original content.
Placement frequency, screen inventory, channel distribution, and reporting will follow the agreed activity and investment plan.
04 / THE SIGNATURE SPONSORSHIP
GILA JOY / FOUNDER & HOST
Proposed presenting sponsor EL AL
The people making a difference.
The conversations that move us to act.
A weekly interview series connecting EL AL with leaders, changemakers, and organizations making a true difference. Each conversation connects their story with something listeners can take into their own lives.
As presenting sponsor, EL AL receives recognition in each broadcast’s introduction and closing, reinforced through agreed promotional assets.

With guests already ranging from Noa Tishby to EL AL’s own Simon Newton Smith, Voices of Impact brings influential voices into meaningful community conversations.
An interview foundation that includes prominent community leaders and elected officials, creating new opportunities for meaningful relationships.
The value continues beyond the broadcast: durable content and social assets carry EL AL’s presenting-sponsor recognition into ongoing promotion.
05 / AUTHENTIC LOCAL STORYTELLING
Simon pointed to Roni and Helen in Miami: people who know the travelers, know the community, and have the stories.
A conversation with Roni and Helen about the people they meet, the relationships they build, and what it means to serve this community.
“What is a moment with a traveler that has stayed with you?”
A traveler’s real story of a family reunion, a meaningful return to Israel, or a moment of care that made a difference.
“Who or what were you traveling home to?”
A community member whose work connects South Florida and Israel, with EL AL’s role in that relationship emerging naturally.
“What does that connection make possible?”
A radio feature, shareable excerpts, and social assets that EL AL’s local team can use under agreed content-use terms.
Illustrative story directions. Participation, recording access, releases, sponsorship identification, and content use will form part of the final plan.
06 / A YEAR OF COMMUNITY CONNECTION
Keep your brand present throughout the year, with selected initiatives that bring your connection to the community into focus.
Launch the media plan and Voices of Impact sponsorship. Introduce the first local EL AL story.
Explore family journeys, cultural connection, and community voices around relevant spring and summer moments.
Spotlight community builders and develop local stories with EL AL’s social team.
A focused programming series connects inspiring stories with ways listeners can make a difference.

OPTIONAL SIGNATURE EXPERIENCE
Bring EL AL into a more personal setting with selected community leaders and changemakers. Premium gatherings, intimate conversations, or other tailored experiences developed by Gila Joy can complement the annual media partnership.
Illustrative 2027 planning rhythm, not a fixed event calendar. Themes and timing will follow shared priorities.
07 / AN ANNUAL FRAMEWORK
Choose the balance of media visibility and community connection that supports your 2027 objectives. The production depth and activity level can scale to your investment and your team’s capacity.
↙ Select a partnership approach to explore
A STRONG STARTING POINT
Give EL AL a consistent local media presence and a signature association with Voices of Impact. Selected human-interest features and social assets bring your people and your community connection into focus.
Share brand priorities and approved creative. Help identify story opportunities and coordinate selected employee participation with the local social team.
Agree the media schedule, story cadence, video production depth, and channel commitments around the available investment.
CONSISTENT LOCAL VISIBILITY
Keep EL AL visible throughout the year with radio advertising, host-read messages, and screens in participating local businesses. Agreed social promotion extends your campaign creative across more community touchpoints.
Provide approved creative, campaign priorities, and a marketing contact for coordination.
Adjust advertising frequency, placement mix, and seasonal campaign emphasis to the investment and available inventory.
A SIGNATURE COMMUNITY PRESENCE
Bring EL AL to the forefront of community life through expanded media visibility and Voices of Impact sponsorship. Recurring local stories, original content, and selected premium experiences create more opportunities for people to connect with your brand.
A shared editorial planning rhythm, access to approved participants, and collaboration with marketing and the local social team. Explore a curated gathering together.
Choose the number and depth of original productions and activations, then match the delivery team and resources to the agreed plan.
Advertising delivery and screen placements. Content published and digital engagement. Agreed campaign links or response measures where available. A quarterly review to refine the next chapter.
08 / THE NEXT CONVERSATION
Bring EL AL to the forefront of South Florida’s Israeli and Jewish community with a consistent, meaningful presence, anchored in Voices of Impact and a year-round media partnership.
Your answers to these three questions will help us shape the annual activity and investment proposal around what matters most to EL AL.
What lands most strongly?
Consistent advertising, Voices of Impact, local EL AL stories, or a combination?
What would make this valuable in 2027?
Which audiences, community relationships, and marketing priorities should guide us?
What level of investment and involvement should we design around?
An indicative annual range, preferred production depth, and the capacity of your local team.
Our next step together
A focused conversation, followed by a tailored annual activity and investment proposal with clear deliverables and a first-quarter launch plan.
A partnership concept for discussion. Final activities, sponsorship rights, responsibilities, and investment will follow mutual agreement.